UNTAPPED 2025 

Since 2016, the Edinburgh Untapped Award has cemented itself as a key platforming opportunity for fresh, innovative talent; showcasing some of the UK’s most groundbreaking theatre companies at the Edinburgh Festival Fringe. The challenges of bringing work to the Fringe are now tougher than ever, so we’re continuing to partner with New Diorama Theatre and Concord Theatricals for the third year running to make a game-changing investment in early and mid-career theatre companies wanting to bring their work to the world’s biggest arts festival.

What’s On Offer
Our Untapped 2025 winners will each receive

• £10,000 cash straight into their bank account
• A prime venue and slot at Underbelly at the Fringe
• A preferential 65/35 box office split - with no upfront venue fees or upfront deposit 
• Show imagery and specialist marketing support at the Fringe.
• Individual show press campaign led by Multitude Media
• Publishing and licensing deal with Concord Theatricals
• Support & funding to present accessible performances, for example captioned and relaxed performances.
• Support, guidance and advice from a team with extensive experience of the Edinburgh Festival Fringe
• Preview shows at New Diorama Theatre in London
• Mentoring and well-being support throughout the process, tailored to the needs of the winning companies

Eligibility
We’re looking for up to three early and mid-career theatre companies. To be eligible to apply for the Untapped Award you need to:

• Be based in the UK.
• Be available to perform for the full month of Edinburgh Festival Fringe 2025 – Wednesday 30th July – Monday 25th August.
• Be able to attend the in-person showcase days in London during w/c 20th January 2025.
• Be a theatre company or ensemble. We are not accepting applications from comedy groups or solo shows – there needs to be a minimum of 2 performers on stage.
• Have not previously presented the show you’re proposing at the Edinburgh Festival Fringe.
• Have not previously published the show you’re proposing for the award.

Apply Now
Applications for this year’s award are now close.